Multifamily Affirmative Marketing Tool

This tool is designed to be a safe harbor tool for selecting least likely to apply populations when creating your multifamily affirmative marketing plan (AFHMP). If your property participates in HOME or USDA programs, you may still need to follow any rules or requirements set forth in those programs. For more information on how to fill out Worksheet 1, please see our training for affirmative marketing in the HOME-ARP program for more information.

Program participants can use this form to check their affirmative marketing plans for the most common errors and mistakes to help make sure that their affirmative marketing plans are compliant with TDHCA’s rules. If the participating property has only LIHTC awards through TDHCA and has no other federal funding through TDHCA, the plan can also use this simplified form for the plan.

Please follow these steps to use this tool:

• Use the magnifying glass icon at the top left to search for your property’s address, city, county, or zip code.
• Blue dots represent TDHCA monitored properties. Click on the property in question to show a pop-up window with the Tract and County demographics and list of safe harbor least likely to apply populations.1
• Make sure to check that the census tract in the tooltip matches the census tract the property is in. Take a screenshot of the tooltip (Win +Shift +S on a PC, Shift + Command + 4 on a Mac)
• Check the boxes in Section 3b of the HUD 935.2A form that correspond with the tooltip items that say “Yes”. If you are using a different plan format, just make sure to indicate that least likely to apply populations that match the tooltip.
• When you submit the Affirmative Marketing Plan, include the screenshot of the least likely to apply populations.
• If you have a question about the tool or affirmative marketing plans, please email us at fair.housing@tdhca.texas.gov